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9 secrets to writing a great cover letter!

When you need to write a cover letter, it's sometimes the small
things that make a big difference. Your cover letter should be designed
specifically for the purpose you are writing and customized for each position
you seek. At best, a cover letter can help you stand out from the pack; at
worst, it can make you seem like an uncreative ordinary applicant. Sadly, the
vast majority of cover letters read essentially the same: Re-treads of resumes
that ramble on, while repeating the obvious. Would you read one of these to the
end if it were put in front of you? Probably not, and nor would most hiring
managers.

The V.Hospitality Recruitment Team is usually advising candidates with the
following nine golden rules for writing a cover letter somebody will actually
want to read.

Don't repeat your resume: Your cover letter should provide edited highlights
from your CV. It should not merely repeat what the CV includes but rather
distil the key themes into one place. Use your cover letter to show
personality, curiosity, and an interest in the field you are applying to work
in.

Keep it short: Less. Is. More. Three paragraphs, tops. Half a page, tops. Skip
lengthy exposition and jump right into something juicy.

Address Nobody: Sometimes, you don't know exactly who you should be addressing
your letter to. Delete the generic "Dear Hiring Manager" or "To Whom It May
Concern". If you don't know who you should be addressing, then don't address
anybody. Instead, just jump right into the body of the letter.

Send it as a PDF: Virtually everybody can open a PDF file without any
conversion. File conversions are bad for two huge reasons:first, they are just
as likely to not bother and move onto the next applicant; second, conversions
can introduce formatting errors. PDF formats can't be easily tampered with, and
you have more control over how it appears on somebody's screen.

First Paragraph and last line: Don't waffle in your first paragraph, make the
reason you're writing clear and sell yourself; write what makes you better than
others straight off. Finish with a call to action, request they contact you for
a meeting or interview and let them know you will be in touch.

Talk about the company: Do some research into the company and include
information about them. Specifically tell them what you are impressed with and
what attracts you to them.

Reflect your personality: Ensure the letter shows how motivated and
enthusiastic you are. Do not include negative comments. Try to use dynamic
acting verbs for each skill you are explaining, which will attract the reader's
attention.

Provide quality evidence of your qualities: Pick out the top qualities the
employer is seeking in their advert. These should be qualities that you have
already covered in your CV. Refer to these qualities in your cover letter and
provide concrete examples and solid numbers wherever you can.

Close strong: Finish off by quickly explaining how your experience will help
you at the job. And it should be done in one to two seconds.

Good luck!

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